MBA: General Management Concentration
“My Keller degree helps me think outside the box. It's opened up my network.”
- Freddy Flores, Keller Alumnus
MBA in General Management
By focusing on fundamental economic principles and general management competencies such as managing conflict and managerial communication, Keller's MBA in General Management can introduce students to new strategies for success in business. As one of our 19 concentrations, our General Management concentration also allows you to customize your coursework to reflect your general management interests.
At Keller our faculty are also industry leaders who understand the realities of the managerial process. For this reason, our general management courses address a range of essential topics, including decision-making, establishing evaluation criteria, determining trade-offs and estimating probabilities and risk. By emphasizing communication competencies, our general management courses are designed to help you gain a competitive advantage, whether you choose to work within an established business environment or an entrepreneurial setting.
Want to know more about how you can earn your MBA in General Management from Keller? Request information and a member of our team can help answer your questions.
Learn on campus, online or a mix of both
At Keller, we've integrated on campus and online learning so you can attend any of our 75+ campus locations, take your graduate classes online or do a combination of both.
Study at Keller on campus, online or a mix of both
We give you the flexibility to attend classes at any of our 75+ campus locations, take all of your graduate courses online or even do a combination of both.
Locations nearest you:- or -
Explore online learning
At Keller, we offer online graduate classes taught with the same focus on personal attention and academic rigor as classes taught on campus. And because courses are offered online, you can schedule working on your education around working on your career not the other way around.
On campus and online
For those students who need the flexibility of studying online to balance work, school and life, but also want a classroom experience, we offer a mix of both on campus and online learning. Take some courses online and some at a location convenient for you, whichever best fits your schedule.
Tuition, fees and expenses†
MBA with a concentration in General Management1
- Total Required Credit Hours: 48
- Number of Standard Three-Semester-Credit Hour Courses: 16
- Tuition per Standard Three-Semester-Credit Hour Course: $2,298
- Textbook and Materials Expense2: $2,800
Note: Tuition for Canadian residents enrolled in U.S.-based programs delivered online is charged in Canadian dollars at rates shown.
† Effective beginning July 2014.
1 Availability varies by location.
2 At average estimated per-course expense for textbooks and materials of $175; average estimated per-course expense does not apply to exam-prep courses, the per-credit-hour cost for which includes textbook and materials expense.
Experience the real value of a graduate education
Not only will you be learning skills that could help you rise to the top of your field, you'll also be gaining a valuable credential that may affect your entire career. A graduate education could change your earning potential, ability to be promoted and more.
There are many scholarships and other financial aid options available for qualifying students that may help make your graduate education more affordable. Click one of the links below for more info.
MBA in General Management Graduation Requirements
Total program length varies based on the number of courses taken per 8-week session. That means that if you take 1 class per session, you could complete your degree program in as few as 32 months.
- Total credit hours: 48
- Required program: 30
- General Management concentration: 12
- Elective: 6
MBA in General Management Coursework
Required program courses (30 credit hours)
We've designed the core program courses in our General Management MBA to provide you with the fundamentals to make an impact in the business world. See MBA Required Program Courses for a list of required coursework.
General Management concentration courses (12 credit hours)
The concentration coursework is designed to further focus your General Management MBA curriculum to better prepare you for success in a specific field or industry. To add a concentration to your MBA degree program, you may choose courses totaling 12 credit hours from the following list:
Click on a course name below for its full description.
- Managerial Decision-Making (MGMT530) - 3 credit hours
- This course explores decision-making from the perspective of managers who must decide how to allocate scarce resources under uncertainty. Combining qualitative and quantitative information is emphasized. Topics include framing decision problems, establishing evaluation criteria, determining trade-offs, constructing decision trees, estimating probabilities and risk, and taking responsibility for consequences. The roles of judgment, intuition and heuristics in decision-making are also explored. Students research a practical application of decision analysis. No prerequisite
- Career Success Strategies (CARD548) - 3 credit hours
- This interdisciplinary survey course introduces new students to key strategies for success and is designed to help them achieve both academic and career success. Coursework includes assessments and research into understanding oneself, the external business environment in which successful careers can be achieved and the School's expectations of students. Topics include self-assessment, program and course objectives, practitioner-oriented instruction, business and professional competencies, and career planning. No prerequisite
- Managerial Communication (MGMT550) - 3 credit hours
- Managerial Communication emphasizes communication competencies that can help ensure business success. Students learn how to write effective, persuasive and negative messages; conduct business research, analyze information, and write a business proposal or report; deliver an effective oral presentation with visual aids; and create corporate training materials. Also addressed are group dynamics, intercultural communication, media relations and ethics. No prerequisite
- Entrepreneurship and Small Business Management (SBE560) - 3 credit hours
- This foundations course addresses issues surrounding various stages in the entrepreneurial process. Topics, illustrated through case studies, include new venture creation, the business plan, economics of the business, marketing requirements, technology issues, ethics, family business issues and funding sources. No prerequisite
- Contemporary Economics for Managers (ECON565) - 3 credit hours
- This course examines basic economic principles underlying issues faced by organizations and their managers. History and context are introduced, followed by a review of essential analytical methods. Equipped with these fundamentals, students apply the power of simple economic reasoning to a variety of contemporary topics. A research project, presented in both written and oral formats, provides students the opportunity to further develop and defend a perspective relevant to their careers. Prerequisite: ECON545
- Managing Conflict in the Workplace (MGMT570) - 3 credit hours
- Students in this course review core concepts and theoretical frameworks in order to develop practical skills for preventing and managing workplace and personal conflict, and for learning effective tools for resolving disputes. Topics include the nature of conflict, conflict styles, communication, conflict dynamics, conflict intervention strategy and tactics, and third-party intervention. Case studies are used. No prerequisite
- Leadership in the 21st Century (MGMT592) - 3 credit hours
- By examining contemporary cases and articles, and applying critical thinking, students in this course explore leadership theories, concepts and behaviors to improve their leadership and executive competencies. The course is especially relevant for students who are currently team leaders, managers or executives, or who aspire to leadership positions. The course includes a strong personal learning component through self-assessment and developmental planning. No prerequisite
- Global and Domestic Security Management (SEC594) - 3 credit hours
- This survey course provides an overview of key concepts and skills needed to identify international and domestic threats, analyze their impact, formulate appropriate strategies and implement applicable action plans to achieve corporate and public management goals. The course helps students understand today's global and domestic security environment, as well as examines homeland security, international terrorism, security risk management, domestic rural resources security and environmental security issues. No prerequisite
- Business Law: Strategic Considerations for Managers and Owners (MGMT597) - 3 credit hours
- This course presents legal concepts and tools useful to business managers. The legal process is presented as a mechanism managers can use to resolve conflict, infer guidelines for conduct and create bases for expectations. Topics include contracts, the Uniform Commercial Code, agency agreements, partnerships and corporations. No prerequisite
- International Business (MGMT598) - 3 credit hours
- International Business presents key concepts and skills needed to identify international opportunities/threats, analyze their impact, formulate appropriate strategies and implement applicable action plans to achieve company goals. The course helps students understand today's competitive global environment, marketing, finance and policy. In addition, students examine legal, logistical, organizational and cultural issues. No prerequisite
- Strategic Management in a Global Environment (MGMT599) - 3 credit hours
- This course presents a structure for formulating and implementing long-range corporate plans in the context of broad strategic issues that affect the firm. Students refine environmental assessment skills, craft strategies and study global competitive issues to enhance their ability to think strategically and develop sustainable competitive advantages. Prerequisites: ACCT504 and either ENTR550 or MKTG522; or ACCT504 and permission from the appropriate academic administrator
- Entrepreneurship and New Ventures (ENTR510) - 3 credit hours
- This course provides an overview of entrepreneurship in the context of new ventures. Coursework examines identifying and assessing opportunities, as well as forming and managing a new venture through maturity and exit. Topics include the entrepreneurship process; idea generation; opportunity assessment and selection; business plan creation; differentiation; new venture equity financing; due diligence; management team characteristics; growth management; and liquidity and exit mechanisms. No prerequisite
- Venture Finance and Due Diligence (ENTR530) - 3 credit hours
- This course examines the process of positioning and selling a new venture to equity sources, including making internal preparations; identifying and communicating with venture firms; and evaluating and negotiating investment offers. Processes investors use to assess and determine opportunities and entrepreneurs in which they will invest are also examined. Prerequisite: ENTR510
- Entrepreneurial Marketing (ENTR550) - 3 credit hours
- This course covers the critical role of marketing in the success of a new venture. Coursework addresses opportunity screening, assessment and selection; market research, analysis, valuation and sizing; the value proposition and distinctive competence; segmentation, targeting and positioning; pricing; channels; sales management; communications; hiring; raising capital; and creating marketing plans to address various audiences. Prerequisite: ENTR510
- Startup and New Venture Planning (ENTR570) - 3 credit hours
- This applications-based course addresses in-depth planning for executing a start-up venture. Students work through the entrepreneurial process��?from research, planning and opportunity assessment; to team and company formation; to business model creation; to entrepreneurial finance and equity financing; to company development; to exit planning. Students also prepare a business plan and deliver an investor pitch. Prerequisite: ENTR530
- Foundations in Global Supply Chain Management (GSCM520) – 3 credit hours
- This course focuses on core concepts and techniques required for directing and controlling processes that convert resources into goods and services. Coursework emphasizes integrating all aspects of the supply chain so that the quantity of goods being produced or acquired is accurate, and both time- and cost-efficient. No prerequisite
- Global Supply Chain Resource Planning and Management (GSCM530) – 3 credit hours
- This course examines concepts and methods of directing and controlling processes that result in optimal supply chain efficiency. Demand management and forecasting; master production scheduling; material requirements and capacity resource planning; the Theory of Constraints; distribution requirements planning; and inventory management are emphasized. Prerequisite: GSCM520
- Relationship Management, Procurement and Sourcing Strategy (GSCM540) – 3 credit hours
- This course provides an overview of sourcing relationships, including their strategy and implementation. Coursework examines the role of supply management across a global, upstream corporate value chain consisting of suppliers and outsourcers. Topics include make versus buy versus partner decisions; supplier evaluation, selection, assessment and quality assurance; the sourcing/procurement and partnering processes; relationship management; and purchasing ethics. Prerequisite: GSCM520
- Logistics, Distribution and Warehousing (GSCM550) – 3 credit hours
- This course examines physical supply and distribution systems critical to efficient integrated supply chains. Coursework addresses analytical and managerial methods applied to key components of facility location and materials management; logistics; distribution; transportation; warehousing; channel selection; logistics information systems; metrics and assessments; total cost analytics; and freight management. Prerequisite: GSCM520
- Supply Chain Management Decision Support Tools and Applications (GCSM560) – 3 credit hours
- This course emphasizes analyzing supply chain information. Coursework examines supply chain design and integration; constraint, inventory and advanced demand management; and risk pooling. Prerequisite: GSCM520
- Managing Quality (GSCM588) - 3 credit hours
- This course focuses on implementation, cost and management of the quality function in manufacturing as well as service industries. Coursework addresses quality concepts and tools, as well as knowledge required for their application in quality planning, improvement and control in both parent organizations and supplier relationships. No prerequisite
- Business Law: A Managerial Framework (MGMT589) - 3 credit hours
- This course presents legal concepts as well as legal parameters within which business managers must operate. Coursework examines social, ethical and international issues as presented in a legal context. Other topics include online and e-commerce law, courts and administrative processes, bankruptcy reorganization, professional responsibility, and global ethics and social responsibility. No prerequisite
Elective courses (6 credit hours)
You can take your electives in a variety of career fields. Students may choose any electives for which they meet the prerequisites. Download the Academic Catalog and view "Course Offerings" for a complete list of courses that could satisfy your elective requirements.
GET QUICK ANSWERS TO TOP QUESTIONS
What's a concentration?
Some master's degree programs at Keller (including our MBA degree program) allow you to further focus your degree by taking elective courses in a specific subject area, often applicable to one or several career fields. This area is called a "concentration."
What's the difference between a Master of Business Administration (MBA), a Specialized Master's Degree and a Graduate Certificate?
These offerings are all graduate-level areas of study, but the main differences are the coursework and required number of credits that you'll need to take. Depending on your career interests and goals, one area of study may be best for you. To find out more about our offerings, contact a member of our team.
What's the average total number of credit hours required for a program?
The total number of credit hours that you'll be required to take varies by program, and our courses average three-semester-credit hours. Our MBA program requires 16 courses, our Specialized Master's Degree Programs require 13 - 15 courses and our Graduate Certificates require 7 - 9 courses.