MBA with a General Management Concentration

“My Keller degree helps me think outside the box. It's opened up my network.”

- Freddy Flores, Keller Alumnus

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  • Keller MBA Concentrations Overview

    MBA in General Management

    By focusing on fundamental economic principles and general management competencies such as managing conflict and managerial communication, Keller's MBA in General Management can introduce students to new strategies for success in business. As one of our 16 concentrations, our General Management concentration also allows you to customize your coursework to reflect your general management interests.

    At Keller our faculty are also industry leaders who understand the realities of the managerial process. For this reason, our general management courses address a range of essential topics, including decision-making, establishing evaluation criteria, determining trade-offs and estimating probabilities and risk. By emphasizing communication competencies, our general management courses are designed to help you gain a competitive advantage, whether you choose to work within an established business environment or an entrepreneurial setting.

    Want to know more? Request information and a member of our team can help answer your questions.

    Program Availability

    Learn on campus, online or a mix of both
    At Keller, we've integrated on campus and online learning so you can attend any of our 90+ campus locations, take your graduate classes online or do a combination of both.

  • Study at Keller on campus, online or a mix of both

    We give you the flexibility to attend classes at any of our 90+ campus locations, take all of your graduate courses online or even do a combination of both.

    Locations nearest you:

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      Explore online learning

      At Keller, we offer online graduate classes taught with the same focus on personal attention and academic rigor as classes taught on campus. And because courses are offered online, you can schedule working on your education around working on your career — not the other way around.

      On campus and online

      For those students who need the flexibility of studying online to balance work, school and life, but also want a classroom experience, we offer a mix of both on campus and online learning. Take some courses online and some at a location convenient for you, whichever best fits your schedule.

      Tuition, fees and expenses
      MBA with a concentration in General Management1

      • Total Required Credit Hours: 48
      • Number of Standard Three-Semester-Credit Hour Courses: 16
      • Tuition per Standard Three-Semester-Credit Hour Course: $2,255
      • Textbook and Materials Expense2: $2,800
      • Total Program Cost3: $38,930
      See payment options

      Note: Tuition for Canadian residents enrolled in U.S.-based programs delivered online is charged in Canadian dollars at rates shown.
      † Effective beginning July 2011.
      1 Availability varies by location.
      2 At average estimated per-course expense for textbooks and materials of $175; average estimated per-course expense does not apply to exam-prep courses, the per-credit-hour cost for which includes textbook and materials expense.
      3 At current tuition rates and credit hours shown; includes $50 application fee and average estimated textbook and materials expense.

      Experience the real value of a graduate education

      Not only will you be learning skills that could help you rise to the top of your field, you'll also be gaining a valuable credential that may affect your entire career. A graduate education could change your earning potential, ability to be promoted and more.

      Financing options

      There are many scholarships and other financial aid options available for qualifying students that may help make your graduate education more affordable. Click one of the links below for more info.

    • MBA in General Management Graduation Requirements

      Total program length varies based on the number of courses taken per 8-week session. That means that if you take 1 class per session, you could complete your degree program in as few as 32 months.

      Total credit hours: 48
      Required program: 30
      General Management concentration: 12
      Elective: 6

      MBA in General Management Coursework

      Required program courses (30 credit hours)

      We've designed the core program courses in our MBA to provide you with the fundamentals to make an impact in the business world. See MBA Required Program Courses for a list of required coursework.

      General Management concentration courses (12 credit hours)

      The concentration coursework is designed to further focus your MBA curriculum to better prepare you for success in a specific field or industry. To add a concentration to your MBA degree program, you may choose courses totaling 12 credit hours from the following list:

      Click on a course name below for its full description.

      Managerial Decision-Making (GM530) - 3 credit hours
      This course explores decision-making from the perspective of managers who must decide how to allocate scarce resources under uncertainty. Combining qualitative and quantitative information is emphasized. Topics include framing decision problems, establishing evaluation criteria, determining trade-offs, constructing decision trees, estimating probabilities and risk, and taking responsibility for consequences. The roles of judgment, intuition and heuristics in decision-making are also explored. Students research a practical application of decision analysis. No prerequisite
      Career Success Strategies (GM548) - 3 credit hours
      This interdisciplinary survey course introduces new students to key strategies for success and is designed to help them achieve both academic and career success. Coursework includes assessments and research into understanding oneself, the external business environment in which successful careers can be achieved and the School's expectations of students. Topics include self-assessment, program and course objectives, practitioner-oriented instruction, business and professional competencies, and career planning. No prerequisite
      Managerial Communication (GM550) - 3 credit hours
      Managerial Communication emphasizes communication competencies that can help ensure business success. Students learn how to write effective, persuasive and negative messages; conduct business research, analyze information, and write a business proposal or report; deliver an effective oral presentation with visual aids; and create corporate training materials. Also addressed are group dynamics, intercultural communication, media relations and ethics. No prerequisite
      Entrepreneurship and Small Business Management (GM560) - 3 credit hours
      This foundations course addresses issues surrounding various stages in the entrepreneurial process. Topics, illustrated through case studies, include new venture creation, the business plan, economics of the business, marketing requirements, technology issues, ethics, family business issues and funding sources. No prerequisite
      Contemporary Economics for Managers (GM565) - 3 credit hours
      This course examines basic economic principles underlying issues faced by organizations and their managers. History and context are introduced, followed by a review of essential analytical methods. Equipped with these fundamentals, students apply the power of simple economic reasoning to a variety of contemporary topics. A research project, presented in both written and oral formats, provides students the opportunity to further develop and defend a perspective relevant to their careers.Prerequisite: GM545
      Managing Conflict in the Workplace (GM570) - 3 credit hours
      Students in this course review core concepts and theoretical frameworks in order to develop practical skills for preventing and managing workplace and personal conflict, and for learning effective tools for resolving disputes. Topics include the nature of conflict, conflict styles, communication, conflict dynamics, conflict intervention strategy and tactics, and third-party intervention. Case studies are used. No prerequisite
      Operations Management (GM583) - 3 credit hours
      Operations Management focuses on concepts, methods and techniques required for directing and controlling processes that convert resources into goods and services. The course is developed around creation of an integrated methodology that results in meeting the needs of both internal and external customers. Topics include development of an operations strategy; demand forecasting and management; capacity planning and master scheduling; inventory planning models; purchasing and materials management; and facilities development and maintenance management. Service sector applicability to operations management principles is a central theme throughout the course, as is an introduction to e-commerce principles. No prerequisite
      Managing Quality (GM588) - 3 credit hours
      Managing Quality focuses on the quality function, and its implementation, cost and management in both manufacturing and service industries. The course provides students with a set of quality concepts and tools, and knowledge required for their application in quality planning, improvement and control. No prerequisite
      Leadership in the 21st Century (GM592) - 3 credit hours
      By examining contemporary cases and articles, and applying critical thinking, students in this course explore leadership theories, concepts and behaviors to improve their leadership and executive competencies. The course is especially relevant for students who are currently team leaders, managers or executives, or who aspire to leadership positions. The course includes a strong personal learning component through self-assessment and developmental planning. No prerequisite
      Global and Domestic Security Management (GM594) - 3 credit hours
      This survey course provides an overview of key concepts and skills needed to identify international and domestic threats, analyze their impact, formulate appropriate strategies and implement applicable action plans to achieve corporate and public management goals. The course helps students understand today's global and domestic security environment, as well as examines homeland security, international terrorism, security risk management, domestic rural resources security and environmental security issues. No prerequisite
      Business Law: Strategic Considerations for Managers and Owners (GM597) - 3 credit hours
      This course presents legal concepts and tools useful to business managers. The legal process is presented as a mechanism managers can use to resolve conflict, infer guidelines for conduct and create bases for expectations. Topics include contracts, the Uniform Commercial Code, agency agreements, partnerships and corporations. No prerequisite
      International Business (GM598) - 3 credit hours
      International Business presents key concepts and skills needed to identify international opportunities/threats, analyze their impact, formulate appropriate strategies and implement applicable action plans to achieve company goals. The course helps students understand today's competitive global environment, marketing, finance and policy. In addition, students examine legal, logistical, organizational and cultural issues. No prerequisite
      Strategic Management in a Global Environment (GM599) - 3 credit hours
      This course presents a structure for formulating and implementing long-range corporate plans in the context of broad strategic issues that affect the firm. Students refine environmental assessment skills, craft strategies and study global competitive issues to enhance their ability to think strategically and develop sustainable competitive advantages. Prerequisites: FI504 and MM522

      Elective courses (6 credit hours)

      You can take your electives in a variety of career fields. Students may choose any electives for which they meet the prerequisites. Download the Academic Catalog and view "Course Offerings" for a complete list of courses that could satisfy your elective requirements.

    Get Quick Answers to Top Questions

    What's a concentration?
    Some master's degree programs at Keller (including our MBA degree program) allow you to further focus your degree by taking elective courses in a specific subject area, often applicable to one or several career fields. This area is called a "concentration."
    What's the difference between a Master of Business Administration (MBA), a Specialized Master's Degree and a Graduate Certificate?
    These offerings are all graduate-level areas of study, but the main differences are the coursework and required number of credits that you'll need to take. Depending on your career interests and goals, one area of study may be best for you. To find out more about our offerings, contact a member of our team.
    What's the average total number of credit hours required for a program?
    The total number of credit hours that you'll be required to take varies by program, and our courses average three-semester-credit hours. Our MBA program requires 16 courses, our Specialized Master's Degree Programs require 13 - 15 courses and our Graduate Certificates require 7 - 9 courses.
    See all Graduate Programs FAQs

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